B2C and B2B market research
Even if your target audience looks to be very distinct, there is much more to them than what first meets the eye. You will have a clear advantage in your market if you are aware of the major and minor factors that influence them. But it can be difficult to achieve that. Traditional market research methods frequently produce results that are diluted or false.
What you must do is approach your market in non-intrusive methods. For your market research projects in both business to business and business to consumer contexts, Market Crawl offers a wide range of cutting-edge interviewing and observation techniques.
Interviews and focus groups are the best ways to examine any aspect of your product, brand, or service in order to acquire insights into your target market. There is also the potential for in-home tests to further elaborate on that and maintain the testing setting as organic as feasible, allowing the subject to interact with the test environment as naturally as possible.
You can conduct surveys everywhere you can think of, including on the street, at the point of sale, within your place of business, online, or over the phone. Our expertly trained interviewers make sure that the questions you ask won’t be influenced by the interview procedure itself. In this manner, the accuracy of the data gathered may be completely trusted.
We make use of every technological tool at our disposal to provide you with in-depth understandings of how your target audiences think and feel. From sophisticated eye-tracking systems to employing mobile technology to quickly conduct and analyze interviews. For your specific demands, we offer any method that will improve the findings’ value.
Understanding what influences your market, customers, clients, and peers can be done using the Consumer Market Crawl. We do consumer and business-to-business research to enable you not only fully comprehend the people you are interacting with but also to help you identify untapped markets and market niches.
Reach us at any time by sending us a message
40 Rue du Louvre 75001 Paris